» About Me

I'm Mark Madson
The Wisconsin Madman

Such a Fun and Fulfilling Life...
Full of Creative Projects and Cool Stuff...

Born May 20, 1952 in Milwaukee, Wisconsin

My Family Upbringing...

I had two fathers, my “Genetic Father” and my “Physical Father” and I learned a lot from each one of them in different ways. My “genetic Father” Jack Madson was pretty cool, and definitely way ahead of his time. Jack was a very interesting and Innovative “Metal Sculptor”, Abstract Artist” and he loved “Japanese Culture and Art”. When I was in third grade he decided to go to Japan and send for the wife and kids later. Some how he forgot… Go figure… I was really upset that my Dad had left me, because I felt that there was so much that he could have taught me.


Money was kind of tight after my Dad had left to go to Japan, so if I was a good little boy, my Mom would take me to rummage through the County Dump to see what I could find. For me it was a great adventure, because I never knew what I would find, and for a kid with an imagination like I had, it sure beats shopping at Wal-Mart! Which wasn’t even on the planet at the time.

We ended up living in a two room shack with no indoor plumbing, but it was always clean, and it really made me appreciate going to school, especially in the winter time!

When we would run out of toothpaste, I would use a bar of soap and make believe it was just as good. Living with my Mom, Lorraine, was great, because she would believe everything I would tell her! Even though she didn’t understand all the “CRAZY PROJECTS” that I was building, she always supported me, like only a mother can.

Hap Little is my “PHYSICAL FATHER”, he married my Mom in 1966, just when I started high school, so he got a lot more than he expected in the “PACKAGE DEAL”! The first thing I remember that he taught me how to use, was a cutting torch… Boy was that a big mistake! The next thing he taught me how to use was a welder! That really meant a lot to me, because up to that point in time, the only thing I really knew how to use was a HAMMER! He let me learn by making my own mistakes, even though he knew that what I was doing was not going to work. Although after I put a 16″ tire on a 15″ rim, he realized my ability to “THINK OUTSIDE OF THE BOX” and that there really was not much that I could not do.

Jack Madson - my Genetic Father
Hap Little - my Physical Father
Coming Soon
Lorraine Little - my Mom

» Mark's Many Eras:

Back in the day when we were Kids and Life was Great!

It seemed like everything that we built had to have an engine on it. We were only in seventh grade, we had no money, and we had no cares. We built everything from motorized skateboards to three wheeled go-karts made out of wood. But the best thing that we ever built was our motorcycles. It gave us the freedom to be like Tom Sawyer and Huckle Berry Finn.

Young Mark

1966 TO 1970 High School was also Great!

I majored in shop class with a close second in sports. I was starting right tackle on the football team at 135 pounds, and led the wrestling team in take downs. With the help of my best friend Ron Splan we completely rebuilt my “Model A Coupe” with a 430 cubic inch Mercury Super Marauder Engine, with my home made tuned tunnel ram manifold and tuned exhaust headers that we built in shop class. The first week we got it running we blew first and second gear out of the tranny. It had so much horsepower for what it weighed that we drove it to Graduation in third gear. It was like the song “HOT ROD LINCOLN”.

1994 Hot Rod Heaven's Tree House

When I converted my 1959 Chevy Fleetside Pick Up Truck into a tree house I had no idea that it would be this popular and get over a million dollars in low cost advertising. If you doubt my figures, you haven’t checked any of the multimedia advertising rates lately. The best part is that most of the people don’t even know what they have bought. It’s been featured on T.V., Radio, magazines, and newspapers all over the world! People stop everyday to take pictures and tell their friends. It has now become a symbol of “HOT ROD HEAVEN”. In 1996 when the tornado came through Clinton with 60 mph winds and blew the roof off our shed, I was up in the tree house, and it was one hell of a ride! That old truck was really “Rocking and Rolling”, even if it would have came crashing down, I don’t think it would have killed me anyways. I can still remember the day when I was walking to work and I looked at my truck and at my tree at the same time. It was like a “Light From Heaven”, it was a “Perfect Fit”. They were just meant to be together in “HOT ROD HEAVEN”.

Mark Madson's World Famous Truck in the Tree

2000 - The Restoration of a 1952 Madson - That's Me!

I used to restore old cars into high performance vehicles for about $30,000 by putting in a bigger engine, beefing up the suspension, and giving it a new paint job. So this year I decided to restore myself. I read the “BODY FOR LIFE” book, and did the 12 “Week Transformation”. I wrote down a plan, and then I actually followed that well-balanced plan of “Proper Nutrition”, “Supplementation”, and “Challenging Workout”. The “Secret” is to consistently follow the workout and to change your eating habits. As you will see in my unretouched photos that my body really changed for the better! And so will yours! So now I have the experience of 7 decades, the body of a 35 year-old, and the imagination of an 18 year-old that hasn’t realized the boundaries of reality – and looking forward to it!

Madson Birthday Challenge

I developed the “MADSON BIRTHDAY CHALLENGE” to give the younger athletes a chance to compete with us “OLD GUYS”. It is based on your age, and five “body weight” related exercises that must be completed within 25 minutes. They are: Your age in Pull-UpsYour age in DipsTwice your age in Push-UpsClimb a 16-foot Pegboard twice in a rowand a true One-Handed Pull-Up (with each hand). I also developed the 20-minute workout that consists of simply doing as many pull-ups, push-ups, and dips as you can in 20 minutes. I did 190 pull-ups, 190 dips, and 380 push-ups. I do them in sets of 10 pull-ups, 10 dips, and 20 push-ups, almost every minute. If you have the guts to actually try this, you will think it is impossible… It’s not! And yes, I do have the video! And no, I won’t believe you have done it either, unless you put it on a video also!

Take a Look at What was Happening for Me back in 2012

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Limited Time Only: $14.95

» Some of My Miscellaneous Moments:

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